June 18, 2014

I don't care what industry you work in, you're going to encounter others who don't want you to succeed. There are going to be cliques at every stage trying to prevent you from succeeding. People will promise you one thing and do another behind your back. There will be competitors hoping you fail. There are going to be the industry power-houses or celebrities, who you think have it all.

But they don't have it all. And you can have whatever you want if you're willing to work for it.

I know I'm not one to usually write fluffy, motivational stuff. It's not really my style. My motto is if you work for it, you'll get it. End of story.

This is how I've lived my entire life. If I wanted something. I got it. It wasn't easy. I worked my ass off (and I still do). But when I want something, it's up to me - not someone else - to make it happen. This isn't to say others won't help you along the way. No one succeeds without some help from others. But don't rely on others. Rely on yourself.

I read this article from Mark Schaefer on his Grow blog last week and it inspired this post today. Please take a minute to read his post (it's not too long) and come back here when you're done. I'll wait πŸ˜‰ Especially if you work in social media, read his post! But, anyone in any business can relate to what he's talking about.

Ok, welcome back! Good article, right?

Here's the thing, in social media, and any other industry, there's a world that existed before you. These people have created the industry dynamics they want to see - and they serve them, not you necessarily.

But that's ok! Stop trying to fit into their mold. Fit into your own mold!

The world they've created is only one world, serving one type of client. You were meant to be different and to serve different audiences. Standing out may seem like the hard way to the top, but it is the most courageous and rewarding way to the top.

I'll be the first to admit that it's intoxicating when you meet the industry celebrities. I've met a few of the social media ones along my journey.  And in various capacities.

I'm not saying anything specifically against any one of them. A few of them have been very supportive, actually. And a few of them may even help along my journey. But the vast majority of them are worried about themselves and their businesses, not mine.

Fortunately, though, I am extremely blessed to have surrounded myself with a great "clique" of talented, supportive, helpful, kind, generous, and amazing people in this industry.

These are the people who agree to read my content when I need feedback, offer resources (often without being asked), step up when I need help, and send the occasional note just to check in and see how things are going with me.

Now, I have no idea where my career will take me. None of us do for sure. But I know damn well where I want it to go. And I can promise you that I am working to make that happen. It might take me longer than others. Or maybe it won't. I may stumble along the way and get knocked down. I may encounter obstacles that seem insurmountable. But I will push through and when I get there, YOU will be one of the first people I thank.

YOU have been here since the early days, fighting to help me grow. Sharing my blog posts with others. Offering your support and words of encouragement. Listening to me as I share my experiences. YOU have stood by me. And YOU are the one I am grateful to have in my "clique".

But, I also want you to think about your business. I know you've probably encountered the same things I'm talking about in your industry as well. Maybe you're going through something right now.

I want you to know that I'm behind you. You have others in your industry behind you. You have friends and family behind you. There are countless people waiting to see you succeed at your dreams.

So don't worry about the obstacles that pop up. They're gonna happen. But you can overcome them. You can succeed in and industry that doesn't seem to want you to.

Did you find this helpful? Please share:
  1. Damn straight, Jenn!

    That post by Mark is AWESOME, and yours is a great addition. I’ve met a few people in this niche who are ‘too big for their own britches’ as well, and while their business may look like it’s amazing, they regularly burn bridges with people who can help them get even bigger!

    It’s so easy (relatively speaking) to become a STAR on the web that people who do don’t always have the personal growth to be able to handle it.

    Keep your head down, do GREAT work, and make all the friends you can is my motto. πŸ™‚

    Cheers! Another great post!


    1. Thanks Nathan! I think you have a great motto that will get you (and me and many others) quite far in life πŸ™‚

  2. Excellent article, Jenn! Thank you for writing this. A great support system can make all the difference. I love how Mark puts it, “Surround yourself with people who will lift you up and inspire you.”

    1. Thanks Robin! Mark definitely said it best. I’m so happy to have you (and many others) in my world πŸ™‚

  3. Hello Jenn,

    Thank you for this reminder!

    I have to tell you this. Your hard work and passion are contagious. I love following you on Instagram and seeing your posts. Everything you do is in keeping with the person you are online. There is no gimmick. You are just being you, which is your way of standing out, as you mention in your article.

    Mark’s post also triggered a post on my end, so we are on the same wavelength.

    1. Thank you, Cendrine! I appreciate that. One thing I am not good at is being someone other than who I am πŸ˜‰ Like you said, it’s no gimmick – it’s just me. Whether here on my blog or on my social media accounts, it’s just me being me.
      I’d love to read your post and see your perspective from Mark’s original post too. I’ll keep my eyes open for it (I just subscribed to your blog so I won’t miss it!)

Comments are closed.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Celebrating 10 Years of Jenn’s Trends!

This month, I am celebrating 10 years since I launched my little blog. Since then, it’sbeen quite the journey and a

Read More

8 Lessons I Learned From My First Real Launch

One of the things I love to do with my blog is to share my real experiences with things that you

Read More

8 Tips to Book More (or Your First) Speaking Gigs

Today's blog post is a little off-topic but it's something I've been asked about repeatedly lately. If I had a dollar

Read More

Is Your Company’s Story Good Enough?

You have a story to tell. We all do. When you meet someone new, you tell them a story - a

Read More

If You Say You’re Going To Do Something, Do It!

I'm feeling the need to vent. If you don't know my background, I have spent most of my career opportunities in

Read More

How NOT to Do Customer Service – as Learned From @MelissaAndDoug

There comes a time where all of us learn a valuable lesson in business and customer service. It often comes from

Read More

Join The Newsletter

Sign up for once-monthly updates on all things Instagram and social media. It's your one-stop-shop for staying on top of social media in today's changing landscape.

Join the thousands of other marketers, business owners, and agency personnel who rely on this newsletter to keep them on top of their game with one easy resource!