Hey There!

I'm Jenn Herman. For the last 9 years...

I've helped thousands of marketers, business owners, and brand managers find success on Instagram.

I break down the data and science behind how Instagram works and give it to you straight - with a little sass - but never any fluff!

Hey There!

I'm Jenn Herman. For the last 9 years...

I've helped thousands of marketers, business owners, and brand managers find success on Instagram.

I break down the data and science behind how Instagram works and give it to you straight - with a little sass - but never any fluff!

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FEATURED IN:

How To Work w/ Jenn...

Membership

Speaking

Consulting

Join The Newsletter

Sign up for once-monthly updates on all things Instagram and social media. It's your one-stop-shop for staying on top of social media in today's changing landscape.

Join the thousands of other marketers, business owners, and agency personnel who rely on this newsletter to keep them on top of their game with one easy resource!

Join The Newsletter

Sign up for once-monthly updates on all things Instagram and social media. It's your one-stop-shop for staying on top of social media in today's changing landscape.

Join the thousands of other marketers, business owners, and agency personnel who rely on this newsletter to keep them on top of their game with one easy resource!

Meet Jenn...

Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after and international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies.

Her business background includes Administration, Sales, Human Resources, and Marketing and she enjoys bringing all these skills together to help you grow your business.

She is the author of “Instagram for Dummies”, “Instagram for Business for Dummies”, “The Ultimate Guide to Social Media Marketing”, and "Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy".

Meet Jenn...

Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after and international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies.

She is the author of “Instagram for Dummies”, “Instagram for Business for Dummies”, “The Ultimate Guide to Social Media Marketing”, and "Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy".

Damn, that was good! Earlier today, Jenn gave an expert presentation to a global live and recorded community, in my LegalMinds Mastermind weekly live video. Of course, the topic was Instagram, and Jenn was fantastic. Her content, presentation, and real-time engagement with my community were outstanding. In 45 minutes of material, Q&A, and conversation, we learned what to do, and not do, to build our professional brands on the Instagram platform. She was even kind enough to share breaking Instagram news! Without any hesitation whatsoever, I recommend Jenn for your speaking needs. Thanks, Jenn, for an outstanding presentation!

- Mitch Jackson

Damn, that was good! Earlier today, Jenn gave an expert presentation to a global live and recorded community, in my Legal Minds Mastermind weekly live video. Of course, the topic was Instagram, and Jenn was fantastic. Her content, presentation, and real-time engagement with my community were outstanding. In 45 minutes of material, Q&A, and conversation, we learned what to do, and not do, to build our professional brands on the Instagram platform. She was even kind enough to share breaking Instagram news! Without any hesitation whatsoever, I recommend Jenn for your speaking needs. Thanks, Jenn, for an outstanding presentation!

- Mitch Jackson

From The Blog...

Below are some recent posts from the Jenn's Trends Blog:

Instagram now has over 2 BILLION monthly active users!

Oh. Em. Geeeee!I mean, we knew it was inevitable we'd hit this milestone but Instagram/Meta has been super tight lipped about user numbers. The last update they gave us was when IG hit 1 billion monthly active users - back in 2018!Ok,

Read More

How to Train the Instagram Algorithm to Show you the Content You Want

If you’re tired of seeing weird videos or photos in your Explore page, content from people you don’t really want in your feed, or Reels of topics you don’t actually want to see, then it’s time to reprogram your Instagram algorithms!It might

Read More

Why 60-Second Stories on Instagram are a Big Deal

Instagram has announced that Stories will now be available as up to 60-second clips – not just 15 second clips. And, yes, this is super exciting for some obvious content creation reasons, but it’s also a very BIG deal algorithmically and strategically.

Read More

How & Why to Pin Posts on Instagram

Instagram is now (finally?) giving us the option to pin posts to our profile grids. To be honest, I’m really freaking happy about this update! This is so valuable to so many.Why?Well, the “fun” thing about Instagram is that our profile grid

Read More

From The Blog...

Below are some recent posts from the Jenn's Trends Blog:

Instagram now has over 2 BILLION monthly active users!

Oh. Em. Geeeee!I mean, we knew it was inevitable we'd hit this milestone but Instagram/Meta has been super tight lipped about user numbers. The last update they gave us was when IG hit 1 billion monthly active users - back in 2018!Ok,

Read More

How to Train the Instagram Algorithm to Show you the Content You Want

If you’re tired of seeing weird videos or photos in your Explore page, content from people you don’t really want in your feed, or Reels of topics you don’t actually want to see, then it’s time to reprogram your Instagram algorithms!It might

Read More

Why 60-Second Stories on Instagram are a Big Deal

Instagram has announced that Stories will now be available as up to 60-second clips – not just 15 second clips. And, yes, this is super exciting for some obvious content creation reasons, but it’s also a very BIG deal algorithmically and strategically.

Read More

How & Why to Pin Posts on Instagram

Instagram is now (finally?) giving us the option to pin posts to our profile grids. To be honest, I’m really freaking happy about this update! This is so valuable to so many.Why?Well, the “fun” thing about Instagram is that our profile grid

Read More