Hey There!

I'm Jenn Herman. For the last 13 years...

I've helped thousands of marketers, business owners, and brand managers find success on Instagram.

I break down the data and science behind how Instagram works and give it to you straight - with a little sass - but never any fluff!

Hey There!

I'm Jenn Herman. For the last 13 years...

I've helped thousands of marketers, business owners, and brand managers find success on Instagram.

I break down the data and science behind how Instagram works and give it to you straight - with a little sass - but never any fluff!

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FEATURED IN:

How To Work w/ Jenn...

Membership

Speaking

Consulting

Join The Newsletter

Subscribe to the newsletter for the latest updates and changes that matter most to business owners, brands, and marketers. Get expert analysis and actionable strategies to keep your content and strategy ahead of the curve.

Join the thousands of people who rely on this newsletter every month. Don't miss out on these essential tips to elevate your Instagram game!

Join The Newsletter

Subscribe to the newsletter for the latest updates and changes that matter most to business owners, brands, and marketers. Get expert analysis and actionable strategies to keep your content and strategy ahead of the curve.

Join the thousands of people who rely on this newsletter every month. Don't miss out on these essential tips to elevate your Instagram game!

Meet Jenn...

Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after and international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies.

Her business background includes Administration, Sales, Human Resources, and Marketing and she enjoys bringing all these skills together to help you grow your business.

She is the author of “Instagram for Dummies”, “Instagram for Business for Dummies”, “The Ultimate Guide to Social Media Marketing”, and "Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy".

Meet Jenn...

Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after and international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies.

She is the author of “Instagram for Dummies”, “Instagram for Business for Dummies”, “The Ultimate Guide to Social Media Marketing”, and "Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy".

Damn, that was good! Earlier today, Jenn gave an expert presentation to a global live and recorded community, in my LegalMinds Mastermind weekly live video. Of course, the topic was Instagram, and Jenn was fantastic. Her content, presentation, and real-time engagement with my community were outstanding. In 45 minutes of material, Q&A, and conversation, we learned what to do, and not do, to build our professional brands on the Instagram platform. She was even kind enough to share breaking Instagram news! Without any hesitation whatsoever, I recommend Jenn for your speaking needs. Thanks, Jenn, for an outstanding presentation!

- Mitch Jackson

Damn, that was good! Earlier today, Jenn gave an expert presentation to a global live and recorded community, in my Legal Minds Mastermind weekly live video. Of course, the topic was Instagram, and Jenn was fantastic. Her content, presentation, and real-time engagement with my community were outstanding. In 45 minutes of material, Q&A, and conversation, we learned what to do, and not do, to build our professional brands on the Instagram platform. She was even kind enough to share breaking Instagram news! Without any hesitation whatsoever, I recommend Jenn for your speaking needs. Thanks, Jenn, for an outstanding presentation!

- Mitch Jackson

From The Blog...

Below are some recent posts from the Jenn's Trends Blog:

Reorder Your Instagram Grid

Reorder Your Instagram Grid ​Instagram is letting us rearrange our profile grids to any configuration we want. Overall, it’s a simple process but should you rearrange the grid? What are the benefits? Could there be negative impacts? Some people are beyond excited

Read More

“Instagram Plus” Subscription Rolls Out

“Instagram Plus” Subscription Rolls Out Instagram Plus is offering users an opportunity for more reach and priority placement in Stories along with some profile upgrades and customization. These are “nice to have” type upgrades but could ultimately shift the landscape for brands

Read More

Instagram Tells Us How They Rank Post Activity

​Instagram has released an update to Reels insights that tells us exactly how they weight different actions in terms of how they impact the reach of a Reel. Obviously, this is a big help for creating Reels so you can better understand

Read More

Pause an Instagram Reel with a Tap

Pause an Instagram Reel with a Tap ​Instagram’s decision to roll out the easy-pause feature for Reels isn’t what most would consider a big strategic impact or something that would be big news for brands. It’s really just a user-friendly feature that

Read More

From The Blog...

Below are some recent posts from the Jenn's Trends Blog:

Reorder Your Instagram Grid

Reorder Your Instagram Grid ​Instagram is letting us rearrange our profile grids to any configuration we want. Overall, it’s a simple process but should you rearrange the grid? What are the benefits? Could there be negative impacts? Some people are beyond excited

Read More

“Instagram Plus” Subscription Rolls Out

“Instagram Plus” Subscription Rolls Out Instagram Plus is offering users an opportunity for more reach and priority placement in Stories along with some profile upgrades and customization. These are “nice to have” type upgrades but could ultimately shift the landscape for brands

Read More

Instagram Tells Us How They Rank Post Activity

​Instagram has released an update to Reels insights that tells us exactly how they weight different actions in terms of how they impact the reach of a Reel. Obviously, this is a big help for creating Reels so you can better understand

Read More

Pause an Instagram Reel with a Tap

Pause an Instagram Reel with a Tap ​Instagram’s decision to roll out the easy-pause feature for Reels isn’t what most would consider a big strategic impact or something that would be big news for brands. It’s really just a user-friendly feature that

Read More