October 7, 2013

It's time to celebrate! Bring out the smartphone cameras - it's Instagram's 3rd birthday! And, wow, have they achieved so much in just 3 short years!

In case you're not familiar with how popular Instagram really is, I posted some interesting stats last week about the demographics and environment of Instagram. If you didn't catch that post, you can read it here.

Can you believe that since Instagram launched on October 6, 2010, they have accumulated over 150 million users!? That's a lot of people in a short period of time. Just for comparison, it took Facebook over 4 years to reach 100 million users.

Instagram's third year brought other milestones including the introduction of video. In a broad move, Instagram created a video feature that maintains its inherent personality while challenging the other video applications available today. If you want to read more about the video features, you can read my post here.

And, going into its fourth year, Instagram is poised for more growth and financial gain. Recent reports indicate that ads will be rolling out on the platform within the next couple months. And, if they adhere to what they have stated, the ads should be an opportunity for businesses to reach new audiences while not disturbing the "natural" Instagram world we know and love. A lot of people are complaining about the news of ads and threatening to leave the platform. I, however, think that these can be a great addition to our social media strategies. In fact, I wrote another post about just this topic, which you can read here.

I am super excited to see how Instagram grows over the next year!

And, in honor of Instagram's birthday, I thought we should share our Instagram handles in the comments - let's have our own Instagram fan party, right here! If you want to participate, include the link to your Instagram account in the comments below and subscribe to the comments so that you see the follow-up comments. Please follow any new accounts that you find interesting!

Did you find this helpful? Please share:
    1. Instagram is pleading for more attention from the lovely Laurie…
      Looking forward to seeing more photos this year πŸ˜‰ Thanks for participating today!

    1. Awesome! Thanks for sharing Stewart. I hope you find some great new people to follow.

    1. Thanks so much for participating – and for the warning πŸ˜‰ It might be a lot of food, but it’s a lot of really yummy looking food! I’m following you now πŸ™‚

    1. Thanks for joining in Tim! And, yes a little underused πŸ˜‰
      I’m following you now and looking forward to seeing more photos…

    1. Hi Debbie! Thanks for joining the party! Happy to see you on Instagram and hoping you find some other good igers to follow from this thread.

Comments are closed.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

How to Generate More Direct Messages on Instagram

How to Generate More Direct Messages on Instagram A few months ago, Adam Mosseri, the head of Instagram, shared that direct

Read More

Why Direct Messages are So Valuable on Instagram

Why Direct Messages are So Valuable on Instagram Here’s the thing, when Meta says do something, you should do it. Regardless

Read More

One Key Trick To Getting More Engagement On Instagram

One Key Trick to Getting More Engagement on Instagram Chances are you’ve noticed that engagement is down on Instagram. Less likes,

Read More

Is Your Instagram Engagement as Bad as You Think?

Is Your Instagram Engagement as Bad as You Think? If you’ve noticed your Instagram engagement is down, well, you’re not alone!

Read More

Instagram is Finally Allowing Multiple Links in Bio!

Instagram is Finally Allowing Multiple Links in Bio! Finally. Seriously. After allllll these years, Instagram was like, hey, yes, you can

Read More

How Long Should Your Instagram Reels Be?

Not all Reels are created equal!Depending on the length of your Reel, you are more likely to reach certain people. So

Read More

Join The Newsletter

Sign up for once-monthly updates on all things Instagram and social media. It's your one-stop-shop for staying on top of social media in today's changing landscape.

Join the thousands of other marketers, business owners, and agency personnel who rely on this newsletter to keep them on top of their game with one easy resource!